Blog

Real-World Examples of Successful Twitter Promotion in Indianapolis

Apr
25
‘11
twitter, social media, indianapolis, web, marketing

They say a picture is worth a thousand words, and as I ponder ways to help our readers understand a few techniques for improving their Twitter ROI, it strikes me that I might just as well list some real-world examples of Twitter winners right here in Indianapolis. Hopefully you find some inspiration for your own Twitter exploits within the lines below.

Back to Basics

Feb
01
‘11
marketing, web

In the spots arena, they talk endlessly about the importance of “fundamentals.” As I think about our internet marketing efforts, it strikes me that we could learn a lot from this familiar sports teaching. Are we mastering the basics?

Online Q&A for Marketing and Customer Service

Feb
01
‘11
marketing, web, social media

One of the more recent entries into the social media minor leagues is Formspring, a clever little site built entirely around a “question and answer” form. Each user has an “ask me anything” box at the top of their profile, and all interaction between users is done through this simple form.

Any active Formspring user has a profile page that simply consists of questions directed to that user followed by answers (provided the user has chosen to answer that particular question). The result is an endless “Q&A” page for each user of Formspring.

Christmas 2010… What’s in Your Stocking?

Dec
27
‘10
holidays, Christmas

Christmas brings out some of the goofiest gadgets. You rarely hear about juggling robots or “real Tron Light Cycles” other than during the Christmas season. So let’s just enjoy it while it lasts.

So what are the real toys that business people are looking for? The questions we are hearing most revolve around Apple’s iPad (of course), the iPhone 4, and Microsoft’s Windows Phone 7. All of these have applications have both business and silly applications.

Cloud Computing

Nov
23
‘10
IT, cloud, cloud computing

The IT industry is in the midst of a remarkable transition. Computing is launching to the clouds at break-neck speed. Nearly all of our clients are hosting at least part of their services in the cloud. This is certainly a trend that I expect to continue until the only internal services remaining are related to Internet and desktop security.

Web Marketing Fundamentals – You Should Be Blogging

Nov
23
‘10
web, marketing, blogging

The Internet revolution is all about communicating with your friends, fans, customers, members, etc. at low or no cost. Yesterday’s printed newsletter is replaced by today’s email newsletter. “Land line” telephones gave way to internet phones and Skype.

You get the picture. The world is changing and communication tools are better and cheaper than ever. But are you using them?!

Windows 7 Seminar Wrap-Up

Apr
22
‘10
WIndows, WIndows 7, Microsoft, IT

I would like to once again thank everyone who joined me for our “Windows 7: Should You Make the Switch?” seminar.  It was a small group that covered a broad range of industries and LAN/WAN setups.  We were represented by folks in the healthcare, insurance, engineering, not-for-profit and construction fields.  We had representatives of computer networks ranging in size from one to fifty users.

What Would Promethius Do?

Apr
22
‘10
Promethius, IT

Our clients often ask us what we would do if the decision was ours. Since this question seems to arise most often during discussions of home computers, I thought I’d offer a run-down of some of the recent decisions I have made for my home computer.

Pages